systems and solutions
I see these trucks from AT Systems in and around Pittsburgh almost daily. They have, on the side of them, the slogan: “AT Systems. The system is the solution.” Here’s a picture from Flickr (not mine, by the way).
The slogan got me thinking about security. I suppose in the security business, the one thing that is a “solution” is not to make it impossible to steal–for you can’t really (ever) do that. Instead, the solution is to provide a certain amount of “transparency” and documentation if/when theft does occur in order to catch the thief. I’m assuming that’s what their slogan refers to–the “system” or process of documentation/chain of responsibility they have being the solution to keeping valuables safe in the face of risk of theft.